My passion for alcohol free beer has made me keen to broaden my knowledge wherever possible. I have tried more than 1500 different alcohol free beers and shared detailed tasting reviews of each one. I am an accredited “AFicioNado¨https://www.alcoholfreeaficionados.com/ and have passed the first level of Cicerone certification, CBS , https://www.cicerone.org/ . Further Cicerone study requires me to taste beer with alcohol, which is out of the question for someone who hasn’t drunk alcohol since 2009.

I am a full member of the British Guild of Beer Writers https://www.beerguild.co.uk/ , and I am the beer writer for https://www.lownodrinkermagazine.com/ .

I appear on podcasts and other broadcast media, and I am always happy to discuss the history, growth and trends of the alcohol free industry.

I have advised alcohol free brands on product development, and helped brands to develop internationally. I am an investor in several breweries active in the alcohol-free sector, and I am also co-owner of a small but fast growing pub restaurant business. https://www.thesg.group/